The hottest electronic label market in China is we

2022-10-15
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The electronic label market in China is weak, and the standard market is both dystocia

standard dystocia

rfid national standards finally failed to be issued as scheduled

a few days ago, the notice on suspending the work of the "national standard working group on electronic labels" issued by the High Tech Department of the National Standardization Administration Committee mentioned that at present, there is duplication of work among the formulation agencies of national standards related to electronic labels. In order to ensure the coordination and consistency between the relevant electronic label standards under development, the relevant work of the "national standard working group on electronic labels" is suspended, Work will be carried out after re integration

the "electronic label" national standard working group, which was officially established less than 9 months ago, ended its sacred mission ahead of schedule

in February this year, the China National Standard Working Group on electronic labels was established. The group is organized by China National Standardization Administration Committee and is responsible for drafting and formulating a number of national standards on electronic labels in China. According to the original plan, the working group will issue independent national standards for electronic labels by the end of this year

rfid (radio frequency identification, commonly known as electronic tag) is a non-contact automatic identification technology. In the retail industry, RFID is regarded as the terminator of barcode

with the suspension of the work of the working group, the process of China RFID seeking to resolve the global voice of the hyperlink URL in the page is full of variables for a time

At the same time, the Ministry of science and technology, together with 13 ministries and commissions, held an internal meeting on RFID technology, and a report called the white paper on China's RFID development strategy is in the process of brewing

relevant staff of the High Tech Department of the State Administration for standardization and the working group were silent about the suspension of the national standard working group on electronic labels

in fact, this may also be a long-term problem that puzzles the development of RFID technology in China. The most critical link of RFID standardization may be radio frequency and item coding. Due to the historical evolution, the ministries and commissions have not reached an agreement on the centralized management of RFID. Some analysts pointed out that the suspension of the National Standardization Working Group on electronic labels shows that in the process of RFID's large-scale application, how to coordinate the interests of all parties and form a unified technical specification is much more complex than solving simple technical problems

false fire in the market

similar to the embarrassment of standards, the domestic RFID market will not start soon. We need a period of time to redefine our supply chain

steve mills, senior vice president of IBM worldwide and general manager of IBM software group, the leader of IBM software group, said that the application of RFID in the world has just started, and many countries have begun to implement the project, but the actual infrastructure investment is still relatively small

mark weaser, the Asia Pacific president of Manhattan Associates (nasdaq: Manh), a supply chain solution giant, also believes that due to the current technical situation and the pending national RFID standards in China, it will take several years for China's RFID application market to mature. In recent years, Huang Yongcheng, a scientific adviser to the Hong Kong Innovation and Technology Commission, pointed out that although the relevant technologies will certainly become more and more popular, they will not be able to replace bar codes in the next five to ten years. He predicted that RFID will only be adopted in a specific range in the short term, and will not advance too fast

Analysys International analysts pointed out that from the perspective of market demand, the pull of domestic demand on RFID is also difficult to scale in the short term. First of all, China's RFID national standard has been delayed, and its prospect is full of uncertainty. Second, even if the standard formulation process is clear, there is no certainty whether Chinese national standards are closer to European and American standards (EPC) or Japanese standards (UIC). Finally, within three years, it is unlikely that RFID will make a major breakthrough in other industry applications. After all, it is difficult to achieve overnight from product supply to infrastructure construction, and then to the management and maintenance of the whole IT system

from the perspective of external demand, many people believe that Wal Mart's RFID deployment will activate China's initial RFID market, because 70% of Wal Mart's supply comes from China. But in fact, it is difficult for Chinese local enterprises to rank among the top 100 suppliers of Wal Mart in the world. Therefore, the impact of this part is difficult to spread to China

for joint ventures or foreign-funded enterprises produced in China, if the accuracy of the strain gauge is not high, or the anti-aging ability of the glue used to fix the strain gauge is not good, or the material of the sensor is not good, it will affect the accuracy and service life of the sensor industry. Although its parent company may be a large supplier, the RFID related product procurement of the Chinese branch follows the global procurement strategy of the parent company and cannot make decisions by itself, It is impossible to stimulate the RFID market demand in China

cost is also an important factor

rfid application is a highly complex industrialization problem. Without scale, it is difficult to reduce costs and form popularity and coverage for the application industry. At present, the price of labels is about 25 to 30 cents, that is, about 2 yuan, while the unit cost of bar code labels is only 2 cents. For many industries with increasingly thin profits (such as retail industry), 2 yuan is already the total gross profit of many commodities, so RFID is difficult to promote. At present, the annual demand of RFID tags in the world is about 10million pieces, and only after the demand exceeds 5billion pieces, the price can be reduced to 2 cents (that is, 15 cents), which can be widely used in the retail industry. But from 10million to 5billion, it will not be a short process, especially for China

like other emerging technologies, RFID has a long way to go before it is widely used in China - and the selection and formulation of standards undoubtedly play a key role

however, it is this infinite imagination that foreign equipment manufacturers may be eyeing

"China's supply chain development lags behind the manufacturing industry. In the mainland, nearly% of the product costs are generated by the supply chain, while in other industrialized countries, the supply chain costs account for only% Said mark weaser, President of Manhattan Asia Pacific

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